State Farm life insurance, reviewed.
Your neighbor has the same red sign on her mailbox you do, and now you’re wondering if the life policy is as solid as the car one. The short answer: yes. State Farm Life Insurance Company holds an A+ (Superior) AM Best rating and sells term, whole, and universal life through its own local agents. It’s a strong, familiar choice — worth pricing against a few others before you sign.
✓ Independent & consumer-first✓ 26 years in business✓ Every major carrier reviewed✓ Licensed in all 50 states

What it does well
A trusted name with real backing.
State Farm’s case rests on three things: financial strength, a service reputation that holds up, and a local agent you can actually find. Here’s where it earns its standing.
Part of the mutual State Farm group
State Farm Life Insurance Company sits inside the State Farm group — a mutual organization owned by its policyholders, not by outside shareholders looking at the next quarter.
A+ (Superior) financial strength
AM Best rates State Farm Life Insurance Company A+ (Superior), its second-highest tier — the kind of backing that matters on a promise meant to pay out decades from now.
A name your family already knows
A household brand since 1922, with a local agent in most towns. For a lot of people, that familiarity is part of why the coverage actually gets bought instead of put off.
Term, whole, and universal under one roof
You can cover a temporary need with term and a lifelong need with whole or universal life — useful when your plan needs to change as life does.
Strong service reputation
State Farm consistently scores well for customer satisfaction in independent life-insurance studies — a signal the claims and service experience tends to hold up.
A real person down the road
Coverage is sold through State Farm’s own agents, so there’s a local office to walk into. Plenty of families value sitting across a desk from someone they can find again.
Want State Farm’s number for your age? A licensed professional will run it and compare it to the market. No obligation.
Call (888) 959-0710The plans
Term for a while, whole or universal for life.
State Farm keeps the menu simple — three core kinds of coverage, each doing a different job (per State Farm):
Term life
Coverage for a set window
Level-premium term covers a temporary need — a mortgage, the years you’re raising kids — at the lowest entry cost. State Farm term is typically convertible to permanent coverage later without a new medical exam.
Whole life
Lifelong, with cash value
Permanent coverage with a level premium that never expires and slowly builds cash value you can borrow against. “Cash value” is a savings bucket inside the policy that grows tax-deferred.
Universal life
Permanent, with flexibility
Permanent coverage that lets you adjust the premium and death benefit within limits as your needs shift, while building tax-deferred cash value. State Farm also offers a variable version tied to investment subaccounts.
Here’s the difference that trips people up. Term is renting protection for a set window; whole and universal are buying it for life. Most families need term for the big temporary years and a smaller permanent policy underneath — not one or the other. Which mix fits you is exactly the kind of thing worth talking through before you buy.
How the rates compare
A household name isn’t automatically the lowest price.
Brand-name carriers that sell through their own agents often price a notch above the term-specialist carriers — that’s the tradeoff for the local office and the familiar sign. Here’s an illustration of how a big-name agent-sold policy can sit beside leaner term specialists for one common profile:
| Carrier type | What you’re paying for | Illustrative monthly |
|---|---|---|
| Big-name, agent-soldLike State Farm | Brand, local agent, high financial strength | ~$36 |
| Term-specialist carrier | Lean pricing, often bought through a broker | ~$28 |
| Mid-market carrier | Balance of price and underwriting flexibility | ~$32 |
Illustrative figures for a healthy non-smoker male, age 40, $500,000 of 20-year level term — for shape only, not a quote and not specific to any carrier. Real premiums move with age, sex, health, term length, and state. Average U.S. term costs are tracked by the Insurance Information Institute; your own figure depends on your profile.
None of this is a knock on State Farm. You’re often paying a little more for a name you trust and an office you can drive to — and for plenty of people that’s a fair trade. The point is simply to see the number next to a couple of others, so the choice is yours and not a guess.
A simple framework
Three questions before you buy.
Before you sign a State Farm policy — or any policy — these three answers tell you most of what you need to know. Work through them and the right choice usually gets obvious.
- 01
How long is the need?
A 25-year mortgage and three kids point to term. A bill that never goes away — final expenses, a special-needs dependent — points to permanent. Match the coverage to the years, and you stop overpaying for time you don’t need.
- 02
How does the rate compare?
A trusted brand is worth something, but put its quote beside two or three A-rated carriers for the same coverage. If State Farm is within a few dollars, the name may be worth it. If the gap is wide, you’ve learned something useful.
- 03
Does the service fit you?
Some people want a local agent to sit with; others would rather pay less and handle things by phone. Neither is wrong. Pick the one you’ll actually be comfortable calling when it counts.
Is it a good fit?
A strong default for buyers who value the name.
State Farm is rarely a wrong answer. You get an A+ (Superior) carrier, a service reputation that holds up, and term, whole, and universal life from one local office. If a familiar brand and a face-to-face agent are what get you to finally put coverage in place, that has real value.
Where it asks a little more of you is price. Because it sells through its own agents, its term can run above the leanest specialists. So let it compete — set its quote beside two or three others for the same coverage. Sometimes State Farm wins on the whole package; sometimes another carrier saves you real money. Either way, you’ll have seen it for yourself.
A name you trust is worth paying for — up to a point. The job is to find out where that point is for your family, and the only way is to see State Farm next to the rest.
When to keep what you have
Sometimes the honest answer is don’t touch it.
If you already hold a State Farm policy, here’s our honest moment: often the right call is to leave it alone. A locked-in whole life policy you’ve paid into for years, or a term policy you bought when you were younger and healthier, can be worth more than anything you’d requalify for today.
Replacing coverage restarts the clock — new underwriting, a fresh contestable period (the roughly two-year window when an insurer can review a claim), and possible surrender costs on permanent policies. If your current coverage still fits, the best review ends with us saying so. That’s a successful review, and it costs you nothing.
Free · no obligation · Mon-Sat · 10am-9pm
- Whether term, whole, or universal actually fits your goal
- If your health today would beat the rate you have now
- Whether another A-rated carrier beats it for your profile
- That your beneficiary is current and correct
Replacing one life policy with another isn’t always in your interest — regulators flag it for exactly that reason. The National Association of Insurance Commissioners publishes a consumer guide to life insurance worth a read before you change anything.
Straight answers
State Farm questions, answered.
By Braxton Mondell, licensed in all 50 states · Updated June 2026
01Is State Farm life insurance good?
Yes. State Farm Life Insurance Company holds an A+ (Superior) financial-strength rating from AM Best — its second-highest tier — and the brand consistently scores well for customer satisfaction in independent studies. It offers term, whole, and universal life through its own local agents. Whether it is the lowest price for your profile is a separate question, and that is what comparing a few carriers settles.
02What types of life insurance does State Farm offer?
Three main types: term life (coverage for a set number of years at the lowest entry cost), whole life (permanent coverage with a level premium and slow cash-value growth), and universal life (permanent coverage with flexible premiums and death benefit). A variable universal option tied to investment subaccounts is also available. Features and availability vary by age and state.
03Is State Farm life insurance company financially strong?
Yes. AM Best rates State Farm Life Insurance Company A+ (Superior), the second-highest of its 13 financial-strength categories. AM Best moved the rating from A++ to A+ in November 2025 after removing rating support from the broader group, while keeping a stable outlook and noting the life operation’s own strong capitalization. A+ still signals a superior ability to meet policy obligations.
04How much does State Farm life insurance cost?
It depends on your age, sex, health, the policy type, and your state. Term is the lowest-cost way in; whole and universal life cost more because they last for life and build cash value. The illustrative figures on this page are samples, not quotes. A quick call gives you a real number for your own profile.
05Can I buy State Farm life insurance online or only through an agent?
State Farm sells its life insurance through its own local agents rather than purely online, so you generally work with an assigned agent for a quote and application. If you would rather see State Farm’s number set beside several other A-rated carriers first, a licensed professional on our team can run that comparison for you with no obligation.
06How do I reach State Farm customer service about a life policy?
Existing policyholders can reach State Farm through their local agent, the number on the policy, or statefarm.com. If you would like someone to read your policy with you first — and confirm your beneficiary is current — a licensed professional on our team can do that and help you contact the carrier.
07Is State Farm a good fit for me?
It is a strong fit if you value a highly rated, household-name carrier and a local agent you can sit down with, and you want term, whole, or universal life from one place. Whether it is your best value depends on how its quote compares to other strong carriers for your age and health — which a free review confirms in minutes.
Keep reading
- Compare the field on our independent life insurance carrier reviews.
- Already covered? Start with a free life insurance policy review before you change a thing.
- Weighing a permanent policy? See what whole life insurance really costs and how cash value builds over time.
- New here? Learn how the Policy Review Center second opinion works.
This is an independent review. Policy Review Center is not affiliated with or endorsed by State Farm; product names and ratings are used for identification only. Plan details and ratings come from the carrier and AM Best and can change — confirm current terms with State Farm. Educational only, not tax, legal, or financial advice; any coverage changes are completed through licensed insurance professionals.
See every option. Then choose.
Call and a licensed professional will compare State Farm against the broader market for your age and health — and tell you straight which gives you the most.